Dale Cooney - over 20 years of Financial Management experience

C.F.O AND BUSINESS CONSULTING
Jul 2019 – on-going
Virtual CFO / Consulting:
Morgan Group
Review and implement changes to operation to improve efficiency and secure on-going outsourcing contracts
Improving the output of the Accounts area through mentoring, supervision and restructuring if appropriate
Identifying and implementing changes that will improve the efficiency and accuracy of financial reporting
Project Management – Luna Park Halloween Event
Management of major event at Luna Park running for 2 weeks (Spooktober)
Styling Properties
Review and implement revised budgeting and cashflow planning processes
Review workflows and recommend solutions to improve operational logistics
Assist in the development of new revenue lines
Trailer Trash Mobile Skips
Reset business positioning
Recondition business assets
Reduce reliance on third party providers thereby improving profitability
Prepare business for sale

CHIEF OPERATING OFFICER - CIRKA
Jan 2013 - Jun 2019
Cirka is a privately owned facilities services business. Previously known as City Central Group, Cirka boasts an enviable client base including major events – Australian Open Tennis, MotoGP and venues including Melbourne & Olympic Park venues, The Arts Centre Melbourne and the Junction Oval. In addition, the group manages the cleaning services at premium commercial sites including the largest commercial precinct in Melbourne - Collins Square, AMP buildings, 80 Collins St Melbourne and Reece stores nationally.
C.F.O (Jan 2013 – Jun 2014)
C.O.O (Jul 2014 - Jun 2019)
Restructured the finance area of the business.
Implemented a new ERP - NAV Dynamics
Reorganised the accounting function with a focus on efficiency and providing greater analysis for improved operation and decision making
Restructured the business operations including IT, HR and Finance areas
Revenue growth of close to 100% in 5 years together with significant profitability improvement
Implementation of new HRIS – including time and attendance, Modern Award / EBA interpretation and payroll functions, IT and Financial systems
Development of a 5 year business plan
Introduction of revamped and inclusive budget processes
Implemented detailed business analysis processes that (through financial education) leading to improved profitability across the business
Appointment of key roles including HR Manager, IT Manager and Finance Manager.
Key role in successful tender submissions of approximately $20M in annual revenue

GENERAL MANAGER - TRAILER TRASH MOBILE SKIP BINS
Jan 2007 - Dec 2012
Start up business
Preparation and implementation of a 5 year plan which included the development of a national business within 5 years. The key objectives of the plan were been met.
Developed a franchise system including the financial model, online order and logistics system, franchise agreements and franchise operations manual.
Opened new operations in Brisbane (2009), Sydney (2009), Perth (2010) and Adelaide (2011).
$3M in gross sales revenue within the planning timeframe